• ‘browsing data’ i.e. personal data relating to your general use of the Website and related services: identifier of the device you use to access the Website (MAC address), IP address, selected language, data relating to when you use the Website and for how long, information relating to your operating system and device type, search criteria (e.g., product type), pages visited; 

• ‘newsletter date’ i.e. personal data relating to your subscription to our newsletters: email address, first and last name, log of acceptance of legal documents; 

• ‘contact data’ i.e. personal data that you provide when completing our online contact form: your first and last name, email address, subject and content of the message, log of acceptance of legal documents and, facultatively, your company name, address and mobile number;  

• ‘booking data’ i.e. personal data that you provide when completing our online form for booking brewery visits: your first and last name, email address, mobile phone number, language choice for the visit, date and time of the visit, number of attendees, log of acceptance of legal documents and, facultatively, your company name and address; 

• ‘complaint data’ i.e. personal data that you provide when completing our online complaint form: your first and last name, postal email address, report date, complaint details, supporting documents and, facultatively, your phone number. 

For more information on the data collected through cookies, we refer to Section 10.

In connection with your use of the Website and related services, Lindemans does not collect or process any special categories of personal data about you, unless you voluntarily provide such data, for example when filling in our online contact form. Special categories of personal data are commonly referred to as ‘sensitive’ personal data and refer to information relating to racial or ethnic origin, political opinions, religious or philosophical beliefs or trade union membership, or genetic data or data concerning health or your sexual orientation.  

4. With whom we may share your data 
We never sell your information to third parties for commercial or other purposes. The basic premise is that your data will only be used within Lindemans. Certain personal data will, however, be shared with third-party service providers who will process it, such as our promotional and marketing agencies and our IT, accountancy, auditing and legal service providers and insurers. The data may also be shared with: 

• third parties for the purposes for which you have given specific permission; and 

• third parties who provide services to you on our instructions (like subcontractors who assist us in our service provision to you, third parties who provide printing services and/or for the printing of personalized publicity, gift vouchers or other correspondence, postal and courier services for the delivery of the prizes won, the gift vouchers and, if applicable, other goods purchased), insofar as they have confirmed to us that they comply with the GDPR; and 

• third parties whereby this sharing is imposed on us by law or other regulations, pursuant to a lawsuit or by a government/administration or pursuant to a judicial or arbitration award. 

Finally, we are entitled to disclose to the competent authorities, strictly in compliance with applicable law, data related you that we believe is necessary to prevent physical damage or financial loss or in connection with an investigation into alleged or actual fraud or illegal activities.

In any instance, the transfer will be limited to what is necessary to achieve the relevant purpose. In general, Lindemans will not transfer your personal data to third parties, except for transfers authorized by applicable law, or mentioned in this Section 4 or elsewhere in this Policy.

You also consent to the transfer of your personal data in the event of a sale or transfer by Lindemans to a third party of all or part of its business or assets.

In the event that your personal data is transferred to countries outside the European Economic Area that are considered by the European Commission to not provide an adequate level of protection for personal data, for the purposes specified in this Policy, we will ensure that measures are put in place in accordance with the GDPR, where applicable, by signing the standard contractual clauses adopted and made available by the European Commission. 

5. Retention periods
In principle, all personal data are only retained for as long as necessary for the intended purposes specified in Section 2. We will retain your personal data for a longer period only if Lindemans has a specific legitimate interest in retaining your personal data in this way (for example, (i) if it is necessary to defend Lindemans’ interests in court, insofar as the data would be required to clarify an alleged violation of third party rights, or (ii) to comply with a legal obligation or other regulations, pursuant to a lawsuit or government request or pursuant to a judicial or arbitration award).  

More specifically, and without prejudice to the generality of the foregoing, 

• we retain your browsing data for as long as you do not delete them, or in any case, for a maximum period of 12 months from your last activity; 

• your newsletter data is retained for as long as you do not object to its processing by Lindemans (see the procedure to follow in Section 10);  

• your contact data, booking data and complaint data are retained for a maximum period of 12 months from the completion of the processing of your request.  

Lindemans will regularly check which personal data is no longer useful for the purposes specified above, in order to delete it or make it anonymous.

6. Your rights 

You have the right to access, rectify or change your personal data at any time. We would like to draw your attention to the fact that you are the only one who is responsible for the accuracy of the data you provide to Lindemans.

You can also ask us to limit the use of your data if the legal requirements are met. In that case, we will continue to store your data, but we will restrict the use of it.

You also have the right to be forgotten. We will delete the personal data without undue delay in the cases stipulated in the GDPR.

You also have the right to object to the processing of your data if you believe that there are serious and justified reasons for this. You are not entitled to object if this processing is necessary for the fulfilment of contractual obligations. As far as processing for direct marketing purposes is concerned, you can object at any time without justifying your decision.

You can obtain or have transferred the personal data that you gave us.

In general, you also have the right to withdraw your consent at any time for any processing based on that consent (where applicable). This withdrawal does not affect the lawfulness of processing based on consent prior to withdrawal.

If you believe that the processing of your personal data constitutes a violation of the GDPR, you have the right to lodge a complaint with a supervisory authority, in particular in the EU Member State of your habitual residence, your place of work, or the place where the violation occurred. The supervisory authority for Belgium is the Data Protection Authority (https://www.dataprotectionauthority.be/). 

You can exercise your rights free of charge by sending a written and signed request to the e-mail address info@lindemans.be or to the postal address Lenniksebaan 1479, 1602 Sint-Pieters-Leeuw (Belgium), together with a copy of the front of your ID card or other identification document, as well as any document proving that you are the person concerned by the personal data.

You are entirely free to share or not to share your personal data with Lindemans. However, please be aware that it will be impossible to provide certain services or respond to certain requests if you do not disclose to us certain personal data and do not agree to its processing. 

7. Security 
Lindemans has taken appropriate and reasonable technical and organizational security measures in order to avoid the destruction, loss, forgery, changing of the data, prohibited access and incorrect communication to third parties as well as any other unauthorized processing of the personal data collected. You will, however, understand that we cannot guarantee that a data leak is altogether out of the question, despite the fact that we are doing our best to avoid this. 

8. Other websites – pixels
Lindemans warns you that the Website contains pixels from Facebook, Pinterest, Google, YouTube and Instagram, as well as may contain links, hyperlinks or references to other websites that are not controlled or managed by Lindemans and to which this Policy does not apply. These other social networks and websites have their own privacy and cookie policies, which we advise you to read carefully if you click through to them. Lindemans is not responsible for the processing of your personal data by these third parties and therefore cannot be held responsible under any circumstances. Please bear in mind that these third parties’ privacy and cookie policies may also change regularly. 

9. Minimum age
During every visit to the Website, Lindemans asks to confirm that the visitor reached the minimum age for alcohol consumption. We will never knowingly deal with, nor collect or process data from, minors under the legal drinking age. If, despite this, Lindemans has stored or used this information unwittingly and in good faith, we will remove it as soon as possible after we have been informed. 

10. Cookies
10.1 What are cookies (and similar technologies)?

Our website uses cookies and similar technologies (such as pixels and local storage) to make the website work properly, to remember your preferences, to measure how the Website is used, and – if you agree – to show you relevant content and marketing.

A cookie is a small text file stored on your device when you visit a website. Depending on their purpose, cookies can be session cookies (deleted when you close your browser) or persistent cookies (kept for a longer period).

10.2 Which types of cookies do we use?

We use the following categories of cookies: 

1. Strictly necessary cookies 

These cookies are required for the Website to function and cannot be switched off in our systems. They are usually set in response to actions made by you, such as setting your privacy preferences, logging in (if applicable), filling in forms, or maintaining your shopping basket (if applicable).

Legal basis: our legitimate interest in providing a secure and functional Website. 

2. Preference cookies 

These cookies allow the Website to remember choices you make (for example your language or region) and provide enhanced, more personal features. 

Legal basis: your consent (where required). 

3.  Statistics / analytics cookies 

These cookies help us understand how visitors use our website (e.g. which pages are visited most), so we can improve content and performance. We use these cookies only if you consent, unless a specific measure is exempt under applicable ePrivacy rules.  

Legal basis: your consent. 

4. Marketing / social media cookies 

These cookies (including pixels) may be set by us or by third parties to build a profile of your interests and show you relevant marketing on other websites or social platforms, and/or to measure the effectiveness of our campaigns. Where we use social media features or embedded content, third parties may also place cookies on your device.  

Legal basis: your consent. 

10.3 Third-party cookies and embedded content 

Some features on our Website may rely on third parties (for example social media platforms or video providers). When content is embedded (e.g. videos) or when social media pixels are used, these third parties may collect data about your visit and set cookies or similar technologies. 

Depending on what is implemented on the Website at the time, this may include (for example): Facebook/Meta, Instagram, YouTube, and X (Twitter). 

Please note that these third parties act as separate controllers for their own processing. We recommend consulting their privacy and cookie policies and information for more details. 

10.4 Cookie list 

In the cookie table below, you will find an overview of the cookies (and similar technologies) used on our Website. We may update this list from time to time as our Website changes. 

The exact cookie list may change depending on the page you visit and the consent choices you make. 

11. Contact  

If you have any questions, comments, or complaints regarding this Policy, or regarding Lindemans’ processing of your personal data, you may contact us via the online form on the ‘Contact Us’ page of the Website www.lindemans.be or by email at info@lindemans.be.

Before using this Website, we recommend you read these Terms of Use carefully, save (ctrl+s) or print (ctrl+p) a copy for future reference, and also read  our Privacy Policy and Cookie Statement.